Growing the Game with GGR
Jeremy Story, PGA and Jeff Dunovant, PGA of Charlie Yates Golf Course share their success with Get Golf Ready at their facility...
Get Golf Ready (GGR) has proven to be a wonderful avenue for us to introduce the game of golf to novice and beginner golfers. It has also given us a chance to showcase our facility to new and potential long time customers. We have had wonderful turnouts for both of our GGR Level 1 classes (15 and 10 participants), and because of that, were able to form a GGR Level 2 class with 12 people attending.
Jeremy Story, PGA
Jeff Dunovant, PGA
Along with providing a comfortable atmosphere for people to learn the basics of the golf swing, our classes also looked at the steps that each person should take in making a tee time and enjoying a round of golf at our facility. This helped people understand what to expect as well as what is expected from them when they decide to go play. Some of these topics included dressing properly, making tee time reservations and the importance of pace of play.
We have been fortunate to have participants succeed through theses classes and as a result, come to our facility to practice in between sessions. I also took the time to video each of my students making a swing in the first session of GGR 2 and will do the same for everyone in our last class so that each student can see the improvement they have made.
We sold two starter sets of clubs as a result of GGR and had multiple golf shop purchases (gloves, shoes, tees, and apparel). Our range revenue has increased as well.
Smyrna Golf Course Offers New Wrinkle
by Adam Carrington, The Marietta Daily Journal
SMYRNA — Bicycles have training wheels. Bowling alleys have gutter guards. Ski resorts have bunny slopes.
Even a few tennis clubs have miniature courts to get aspiring players started.
Aside from par-3 courses, golf has never seemed to offer much in terms of giving upstarts a more enjoyable experience.
Legacy Golf Links, an executive course, worked outside the box to come up with a solution.
The club added a second hole on every green that’s the size of a salad bowl — approximately 8 inches wide — and marked by a yellow checkered flag. The larger holes sit roughly 20 feet away from where the standard 4¼-inch-wide cup is laid.
Other course adjustments include two tee boxes at each hole, as opposed to three.
“There’s no doubt the statistics show — and this is gathered by the PGA of America — in the last number of years, there are more people exiting the game of golf,” said Al Morrison, the general manager at Legacy. “We want to do our little part to reverse that, and doing something a little different like this will allow people to come and enjoy the game without having the pressure of seeing the success on a more difficult field.”
Daryl D. Batey, PGA
Player Development Regional Manager
PGA of America
Georgia / Atlanta Markets